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  • Weird Twitter News For Mid-April, 2023

    Weird Twitter News For Mid-April, 2023

    I’m flipping tired of talking about Twitter. It used to be a social stream, but now it’s just a stream of stupid blunders. The missteps are also, so uncreative that analyzing them has no real business value. But here’s the gossip I’ve seen today about Twitter. Elon Musk Proves His Commitment To New Strategies By…

  • Most Marketing Books are Crap

    Most Marketing Books are Crap

    Most marketing books are crap, and broadly speaking, most business books suck too. These books are mostly written by people selling consulting, or worse, some productized service. While I’m critical of most business books, I’m focusing this beating on marketing books only. Out of a sampling of books on marketing; it’s common to see a…