Tag: Brandon Mendelson

  • 5 Pieces of Etiquette for Startups Approaching Advisors

    5 Pieces of Etiquette for Startups Approaching Advisors

    We’re coming upon the end of the year and a lot of people are planning to take the next steps toward starting a company. I can’t back that with statistics, but as a guy running a marketing agency, I’ve been having a lot of meetings with startup founders who would like help and advice. I…

  • Most Marketing Books are Crap

    Most Marketing Books are Crap

    Most marketing books are crap, and broadly speaking, most business books suck too. These books are mostly written by people selling consulting, or worse, some productized service. While I’m critical of most business books, I’m focusing this beating on marketing books only. Out of a sampling of books on marketing; it’s common to see a…