Tag: ipad
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Play Bigger, Book Review
In an older post, I claim most marketing books suck. I stand by this; Most marketing books are garbage, rehashing other, older books, written to convince big companies who can hire consultants, to hire the authors. In that post, I quote Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets — because it’s the…
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Not Every Company Is A Tech Company
MIT, CNBC, Wall Street Journal, and others are declaring every business is a tech company now. Technology is pervasive in all businesses and saying “every company is a tech company” makes a sexy headline. It’s like the new version of pronouncing email dead; while untrue, it’s easy to build a case for the claim. I’m…