To me ownership is the single most important concept in business and, although equity is important, I’m not talking about actual shares or percentages of a company. I’m talking about empowering employees, partners, and coworkers to be able to make decisions. Ownership equates to control. If you want those you work with to ever be more than drones following a process you have to give them the freedom to make decisions and the freedom to fail (Remember, it’s 99 ways how not to make a lightbulb.).