Tag: StartUp
AI Will Break Online Search
AI is going to give super powers to Blackhat SEO, breaking online search as we know it. RIP magic box at the top of the browser where we all reflexively type “how to [blank]”, “[blank] near me”, “best [blank] Reddit”, and anything else we seek a semi-reliable answer to at any given moment. Online search […]
Add Value, Not Noise: An Orwellian Social Media Post
Seeing engagement bait post in social media groups is common. “Add value not noise” posted in a startup group on Facebook, however, is noteworthy due to the Orwellian level of using the behavior you’re cautioning not to use, to condemn the behavior you’re using. To the person who wrote this single sentence a few days […]
How Gawker Media Once Kept Silicon Valley In Check
At one time, Valleywag part of Gawker served as a tattletale hall monitor for the startup community. But since Peter Thiel sued the publication out of existence, the startup world has run amok without media coverage until hundreds of millions of dollars are involved. That’s a problem for the entire ecosystem.
How Companies Scare Away Job Seekers
Most articles about hiring or getting hired are from the perspective of the business. These articles will either advise job seekers how to apply or will attempt to mentor a crop of inexperienced hiring managers and HR minions on how to screen for the best candidates. This post is from the perspective of job seekers to […]
5 Pieces of Etiquette for Startups Approaching Advisors
We’re coming upon the end of the year and a lot of people are planning to take the next steps toward starting a company. I can’t back that with statistics, but as a guy running a marketing agency, I’ve been having a lot of meetings with startup founders who would like help and advice. I […]
My Writing About Musk Isn’t About Musk
It seems like I’ve been writing a lot about Elon Musk. Objectively I, and most other writers have been. I cannot speak for others, but for me Musk is just an object lesson in the bad part of startup land. I’ve been around startups since I was a teenager. I’ve seen so many gallons of […]
Partner Or Employee With Extra Steps?
This morning I saw a post by Paul O’Brien titled “A VC is asking 6% for acting as an advisor…” – My first thought, that is some b******t – O’Brien agreed. His post is well worth reading, and it lead me down another thought pathway. When you give out a lot of equity, you are […]
What I Learned Failing Three Side Hustles Last Year
Last year I started a few projects outside of my day to day at Push ROI. I wanted side hustles, the kind of small businesses I could actively help grow, but that didn’t require funding beyond what I could bootstrap. Some of those failed pretty epically, for reasons I was sure were in no way […]
Working With a Video Production Company in the World of YouTube?
I work mostly with small companies and start ups doing what we will abstractly call “marketing”. Most of the time, I end up doing online marketing and media production. My background is as a photographer, cinematographer and editor; so I tend to make original videos and photos big parts of a social and search marketing strategy.
