Tag: NPR

  • Advertising Demon, And Other Stories

    Advertising Demon, And Other Stories

    People like getting services at no direct cost, advertisers like selling to those people. While most want services at no cost to them, they don’t like being tracked. Modern ad tech puts people into a kind of human terrarium. Large tech platforms from Alphabet (once Google) and Meta (once Facebook) down the line gather and…

  • NPR Leaving Twitter May Cost The Company 0.176% of Total Website Traffic

    NPR Leaving Twitter May Cost The Company 0.176% of Total Website Traffic

    For Push ROI I wrote about how much traffic NPR is likely to lose by leaving Twitter. It’s under 1/5th of a percent. Twitter is not a traffic driver for NPR. Twitter Is Not A Tentpole Traffic Driver For NPR

  • Weird Twitter News For Mid-April, 2023

    Weird Twitter News For Mid-April, 2023

    I’m flipping tired of talking about Twitter. It used to be a social stream, but now it’s just a stream of stupid blunders. The missteps are also, so uncreative that analyzing them has no real business value. But here’s the gossip I’ve seen today about Twitter. Elon Musk Proves His Commitment To New Strategies By…

  • NPR Will Stop Tweeting Until Twitter Removes “State-affiliated” Label

    NPR Will Stop Tweeting Until Twitter Removes “State-affiliated” Label

    NPR, National Public Radio, with it’s incredibly popular podcasts, and well actual radio broadcasts has perhaps the least need of Twitter of any news outlet in the world. And as I’ve said many times Twitter is not a traffic driver. For most media orgs Twitter is under 3% of total traffic. I know Musk disagrees,…

  • A Blue Check On A Pike Warns Us Not To Give Up The Web

    A Blue Check On A Pike Warns Us Not To Give Up The Web

    Today is my seventh day of Twitter limbo. On March 31st, I became Elon Musk’s mother for several hours. But the account was put into a type of quarantine. My username replaced by a dot, my photo removed, I cannot log in. But my profile, with the years-old blue check still stands like a head…