Tag: Social Media

  • Ari Cohn: Montana Made All Social Media Illegal Just To Ban TikTok

    Ari Cohn: Montana Made All Social Media Illegal Just To Ban TikTok

    Montana Governor Somehow (Accidentally?) Manages to Make TikTok Ban Bill Even Dumber

  • Brands As People, People As Brands

    Brands As People, People As Brands

    People strive to be brands creating a loss of self, and often a loss of any potential brand. Brands try to be people, in programmatic and contrived ways. Both are organic as a Twinkie asking how the fellow kids are doing. On a call for a long-dead startup building its empire on Google+, someone, a…

  • NPR Leaving Twitter May Cost The Company 0.176% of Total Website Traffic

    NPR Leaving Twitter May Cost The Company 0.176% of Total Website Traffic

    For Push ROI I wrote about how much traffic NPR is likely to lose by leaving Twitter. It’s under 1/5th of a percent. Twitter is not a traffic driver for NPR. Twitter Is Not A Tentpole Traffic Driver For NPR

  • Get Woke, Gain Earned Media Coverage

    Get Woke, Gain Earned Media Coverage

    Get woke go broke, rhymes. It is, however, a stupid criticism nearly every time I’ve heard it applied to a company’s advertising. The exceptions are when the criticism of wokeness is a criticism of the messaging and placement. Or when a company is truly ideologically motivated, but the latter is rare. In almost every example…

  • Don’t Use Social Logins

    Don’t Use Social Logins

    A lesson from my recent non-announced-suspension from Twitter is not to use social login for anything. Sites that I forgot I registered for via Twitter now require jumping through hoops to access. Some other take aways from my accounts limbo state are explained in the article, A Blue Check On A Pike Warns Us Not…

  • A Blue Check On A Pike Warns Us Not To Give Up The Web

    A Blue Check On A Pike Warns Us Not To Give Up The Web

    Today is my seventh day of Twitter limbo. On March 31st, I became Elon Musk’s mother for several hours. But the account was put into a type of quarantine. My username replaced by a dot, my photo removed, I cannot log in. But my profile, with the years-old blue check still stands like a head…

  • TikTok, Drugs, Congress, and Monopoly

    TikTok, Drugs, Congress, and Monopoly

    Very few accusations are unique to TikTok. But, to the extent that members of congress know about data brokers, I assume they feel the U.S. data brokers’ selling lists of all the closeted gay people, with cancer, taking anti depressants in Kentucky are good and clean. But first party data collection by the Chinese Communist…

  • Add Value, Not Noise: An Orwellian Social Media Post

    Add Value, Not Noise: An Orwellian Social Media Post

    Seeing engagement bait posts in social media groups is common. “Add value not noise” posted in a startup group on Facebook, however, is noteworthy due to the Orwellian level of using the behavior you’re cautioning not to use, to condemn the behavior you’re using. To the person who wrote this single sentence a few days…

  • Snake Oil Sales Dominant Social Media

    Snake Oil Sales Dominant Social Media

    Snake oil sales dominate social media to the extent that burns my eyes. Instagram booty models want me to buy a useless detox tea, and if you call out a guru selling the word salad to success, they will flag your YouTube video for copyright infringement. All while the MD’s of Twitter, are either cringing…

  • Online Gurus Are Beyond Parody

    Online Gurus Are Beyond Parody

    I used to make videos mocking the folks you see in ads on YouTube, Facebook, Instagram, etc. selling you some form of info product. I had to stop, because, while standing in front of a U-Haul place and talking about the haters who will claim I the great, “Dutch Ovens” don’t own all these trucks,…

  • The Four, Book Review

    The Four, Book Review

    Written by Scott Galloway, “The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google” reads like the highest aspiration of the edgy business book genre. Flipping to any page, and putting a finger on any sentence gives you about a 70% chance of reading an (at least semi) meaningful insight, wrapped in a warm…

  • Most Marketing Books are Crap

    Most Marketing Books are Crap

    Most marketing books are crap, and broadly speaking, most business books suck too. These books are mostly written by people selling consulting, or worse, some productized service. While I’m critical of most business books, I’m focusing this beating on marketing books only. Out of a sampling of books on marketing; it’s common to see a…