AI Is Answering HARO Queries

It’s me, the AI will wreck online search guy, and this story by Julia Pugachevsky for Insider is the boldest and most BS use of AI for marketing I’ve ever seen. The AI responded to a help a reporter out query, faked being a cancer survivor and asked for links from the publication.

I interviewed a breast-cancer survivor who wanted me to tell her story. She was actually an AI.
By: Julia Pugachevsky, April 5, 2023, Insider.com

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